My audience is primarily everyday individuals who are looking for inspiration and guidance to improve their overall well-being and lifestyle. They are: 1. Aspiring Movers: People who are interested in fitness but may not know where to start. They’re inspired by my approachable and empowering content around movement like running and other physical activities. 2. Wellness Seekers: Those prioritizing mental and physical health, looking for relatable tips and actionable advice to make incremental changes in their lives. 3. Community Enthusiasts: Individuals drawn to a sense of belonging and connection, who value the role of community in building relationships and supporting personal growth. 4. LGBTQ+ Advocates and Allies: People who resonate with my authenticity and my role as a voice for inclusivity, self-expression, and empowerment within the LGBTQ+ community. 5. Lifestyle Explorers: People who enjoy following content that celebrates balance, joy, and an intentional approach to life, covering everything from fitness to fashion to dining and social activities. My audience seeks relatable, inspiring, and authentic content that motivates them to embrace a healthier, more fulfilling lifestyle.

While I haven’t officially worked with brands yet, my content has organically showcased the brands I use and love, which my followers have consistently engaged with. From Nike and Audi to Tempo by Home Chef, Saucony, Hoka, and luxury labels like Louis Vuitton, Burberry, Gucci, and Rick Owens, I’ve received messages from my audience sharing how my authentic recommendations inspired them to try these brands. Whether it’s running gear, race registrations, or high-end fashion, my audience trusts my insights and finds value in the products I highlight in my daily life. This organic connection has built a strong foundation of credibility, and I’m excited to explore future partnerships that align with my lifestyle and inspire my community.