Hi. I’m Jasmine, a 30 year old tiktoker and YouTuber. I create content about horror and paranormal storytelling BUT I’m usually doing makeup or my hair or things in my kitchen to subtlety advertise to my audience. In the world of constant social media ads, influencers, and now TikTok shop, I find that people don’t want to be directly advertised to. They want to be engaged and they want to adore a personality which leads them to want to use the makeup and other products that I am using. I give value, which earns trust, therefore sales. I have done this with my own business which has garnered me six-figure sales in the last 6 months alone.