I post about my lifestyle which focuses on well-being (fitness, yoga, healthy diet). I post a lot of aesthetic content including nature, beaches and I’m always wearing lounge wear or yoga outfits. I’m open about my entrperenurial ventures, my work life and have a podcast about well-being and “creating your own story”. I have a lot of young followers under 25 years old and 60% women. I tend to get a lot of messages around how to start a business, food lifestyle, outfits, well-being and more. I have a few niche audiences in women's health (pmdd, pcos) and mental health as well.